Gina Fruit S.A. was created in 2001 by Alfredo Castro, a banana producer for over 35 years and a recognized character in the province of El Oro, and his wife Gina Alvear de Castro.

This company was created with one purpose: to give a legal and fair price to our partners producers.

The constant change in the price of fruit in the Ecuadorian market creates growing challenges of survival for small producers who are often disadvantaged by the lack of volume. We, on the other hand, give the best treat to our producers in terms of payment and customer service.

We have more than 300 workers under our direction. We provide housing, water, electricity, social security to our employees and most importantly a fair salary full of incentives for those working beyond our expectations.

Another important pillars is training, our technicians and farmers are in constant intellectual growth under many seminars throughout the year whether about the correct use of chemicals, water purification, first aid, new farming techniques and many more.

Thus Ginafruit, named after his
wife and daughter, was born.

With a goal of being the bridge between paying fair prices to his fellow producers and providing the highest quality bananas to clients worldwide, Alfredo began building a company with a golden reputation worthy of El Oro.

A decade later, his children have taken up the leadership at Ginafruit making it one of the top worldwide banana exporters in Ecuador.

The tradition of excellence that began 100 years ago continues today and retains the family’s original goal.

One of highly ethical business practices, uncompromising quality and unsurpassed customer service.